
Overview
Rakuten Points is a point program that can be used with various services of the Rakuten Group, including Rakuten Ichiba. This article explains the basic mechanism of Rakuten Points, efficient ways to accumulate them, and how to use them advantageously. Learn tips to maximize the use of Rakuten Points and save money in your daily life.
Content
Rakuten Points can be accumulated through shopping on Rakuten Ichiba, using Rakuten Card, and other services of the Rakuten Group. Generally, 1 point is awarded for every 100 yen spent, but the point return rate can increase through campaigns and meeting specific conditions.
How to Accumulate Rakuten Points:
- Use Rakuten Card: By using Rakuten Card, you can accumulate points even for regular shopping. Additionally, the point return rate increases for shopping on Rakuten Ichiba.
- Rakuten Super Sale and Shopping Marathon: During these regular events, the point return rate significantly increases. It is recommended to make bulk purchases during these events.
- Use Rakuten Point Card: By using Rakuten Point Card at affiliated stores, you can accumulate points. Actively use it at convenience stores, restaurants, and other daily-use stores.
- Rakuten Reward Program: You can accumulate points by using Rakuten apps. For example, you can earn points just by checking in at specific locations using the Rakuten Check-in app.
- Point Campaigns: Participate in daily campaigns run by Rakuten services and meet the conditions to accumulate points. For example, Rakuten Mobile offers a campaign where you can earn 14,000 points by switching from another carrier through an employee referral campaign.
How to Use Rakuten Points
Accumulated Rakuten Points can be used as 1 point = 1 yen in various situations. Specifically, you can use them as follows:
- Shopping on Rakuten Ichiba: Use points for shopping on Rakuten Ichiba to reduce actual expenses. Choose products with a high point return rate for more savings.
- Hotel Reservations on Rakuten Travel: Use points for hotel reservations on Rakuten Travel to save on accommodation costs during travel.
- Payments with Rakuten Pay: Use Rakuten Pay to pay at affiliated stores using points. Reduce cash expenses by using points for daily expenses at convenience stores and restaurants.
- Use at Affiliated Stores with Rakuten Point Card: Use Rakuten Point Card at affiliated stores to pay with points. It is recommended to use it at stores where points accumulate easily.
Validity of Rakuten Points
Rakuten Points have an expiration date. Regular points are valid for one year from the month they were last earned, while limited-time points, awarded through specific campaigns, often have shorter expiration periods. Check the expiration date of your points and use them before they expire.
Points to Note:
- Double Points: By using both Rakuten Point Card and Rakuten Card, you can earn double points. For example, present your Rakuten Point Card to earn points and pay with Rakuten Card to earn both points.
- Usage Restrictions: Some stores and services may have restrictions on the use of Rakuten Points. Check in advance if they can be used.
Summary
By smartly using Rakuten Points, you can significantly save on daily expenses. Refer to the methods introduced in this article to maximize the use of Rakuten Points.




